What's worth doing early, and what's a waste.
Skincare marketing discovered that anxiety monetises best when installed early. Here is what a twenty-four-year-old can safely not buy — and the two boring things that genuinely compound.
The decade is marketed as an emergency requiring a whole new regimen, when the measurable biology is a shallow slope and most of what people suddenly notice was banked years earlier.
The collagen math finally turns against you around 30 — but the fix is two or three products, added in the right order, not a 12-step overhaul.